Lucid Slashes Air Sedan Pricing for 2023 Model Year

Lucid Motors has dramatically reduced pricing across the 2023 Air sedan model range, realigning costs with originally announced figures. The welcome price cuts make the advanced electric Lucid Air more attainable.

Overview of 2023 Lucid Air Price Reductions
Key details on the lowered pricing:
- Air Pure starts at $83,900 - down $5,150
- Air Touring now starts at $96,500 - decreased by $12,550
- Air Grand Touring pricing now $127,100 - reduced by $12,550
- Cuts revert prices back to March 2022 announcements
- New pricing took effect August 2022
With reductions between $5,150 to $12,550 depending on trim, the 2023 Air sedan pricing realigns with Lucid's initial pricing from March 2022.
The price decreases help counter last year's increases, improving affordability of these premium electric vehicles.
Trim-By-Trim 2023 Lucid Air Prices
Here is how pricing breaks down for each 2023 Lucid Air variant:
Air Pure - $83,900
The entry-level Air Pure sees a $5,150 price reduction for 2023. With a dual-motor AWD powertrain, 413 mile range, and 620hp, the Pure offers strong performance starting under $85k.
Air Touring - $96,500
Pricing for the well-equipped Touring drops by $12,550 for 2023. With 630hp, 3.2 sec 0-60mph, and 425 mile range, the Touring balances performance and luxury.
Air Grand Touring - $127,100
For 2023 the Grand Touring receives a sizable $12,550 price cut. This range-topping model boasts 800hp, 3sec 0-60mph, 516 mile range, and a host of luxury features.
Air Pure RWD Model
Lucid has not officially announced 2023 pricing for the rear-wheel drive Pure model launching in September 2022. It is expected to be priced similarly to the original $78,900 March 2022 price.
Comparing Old vs New Lucid Air Pricing
Here is how the new 2023 model year pricing compares to previous 2022 pricing for the Lucid Air:
Trim | 2022 Price | 2023 Price | Price Cut |
---|---|---|---|
Pure AWD | $89,050 | $83,900 | -$5,150 |
Touring AWD | $109,050 | $96,500 | -$12,550 |
Grand Touring AWD | $139,650 | $127,100 | -$12,550 |
Across the board, the 2023 model year Air sedans have received substantial price decreases to boost affordability.
Reasons for Lucid Air Price Cuts
There are several key factors motivating Lucid to reduce Air sedan pricing:
Realigning With Original Pricing
The new 2023 prices realign with Lucid's original March 2022 pricing for the Air models. This brings consistency.
Improving Affordability
Lower prices counter last year's increases, making these premium electric sedans more accessible.
Competing With Tesla
The pricing gets closer to competing Tesla models. Lucid is aiming to attract more of the EV market.
Encouraging Adoption
Lower prices help encourage consumer adoption of Lucid's advanced electric vehicle technology.
Cost Breakdown of Lucid Air Trims
Here is a detailed breakdown of what is included across the various Lucid Air models:
Spec | Air Pure | Air Touring | Air Grand Touring |
---|---|---|---|
Motor(s) | Dual | Dual | Tri-Motor |
Power | 620hp | 630hp | 800hp |
0-60 mph | 3.2s | 3.2s | 3.0s |
Range | 413mi | 425mi | 516mi |
Charging Speed | 300mi in 20min | 300mi in 20min | 300mi in 20min |
Driver Assistance | Lucid DreamDrive Pro | Lucid DreamDrive Pro | Lucid DreamDrive Pro |
Interior | Leather Seats Glass Canopy Roof | Massaging Front Seats Upgraded Audio | Executive Rear Seats 21-Speaker Audio |
Wheels | 19" Aero | 20" Aero | 21" |
Price | $83,900 | $96,500 | $127,100 |
Higher trims add more power, range, and luxury features. All models boast remarkable performance.
How New Pricing Compares to Tesla Models
Lucid's reduced Air pricing brings it much closer to current Tesla models:
- Air Pure - $83,900 vs Model 3 RWD - $48,190
- Air Touring - $96,500 vs Model S - $105,990
- Air Grand Touring - $127,100 vs Model X Plaid - $138,990
The Air can now hold its own against the Tesla lineup, although the Model 3 and Model Y still strongly lead pure affordability.
2023 Air Grand Touring Performance Model
Lucid has not confirmed updated 2023 pricing for the ultra-high-performance 1111hp Grand Touring Performance model. It may possibly be discontinued for 2024.

5 Key Takeaways on 2023 Lucid Air Pricing
- Prices decreased between $5,150 - $12,550 depending on model
- New pricing realigns with original March 2022 figures
- Makes the advanced Air sedan more affordable
- Closing the gap with current Tesla model prices
- Pure RWD model expected to be priced around $78,900
FAQs
How much price reduction was there for the base Pure model?
The 2023 Lucid Air Pure AWD model received a $5,150 price decrease, bringing the new starting price to $83,900.
What is the range of the Touring model?
The Lucid Air Touring model has an EPA-rated range of 425 miles on a single charge.
Did the Grand Touring Performance get a price cut too?
No official pricing has been announced yet for the 2023 Grand Touring Performance model. It may potentially be discontinued.
How fast is the charging rate of the Air models?
Lucid Air models can add up to 300 miles of charge in just 20 minutes when connected to a high-speed DC fast charger.
How do the new prices compare with Tesla models?
The lowered Lucid Air prices are now much closer to current Tesla Model 3, Model S, and Model X pricing. However, Tesla still leads pure affordability.
Lucid Air More Attainable Thanks to Lower Pricing
The extensive price reductions across the 2023 Lucid Air lineup make these advanced electric luxury sedans more competitive and attainable for consumers seeking to enter the EV space. With high-performance EV technology that challenges Tesla, yet now at reduced prices, the Lucid Air has boosted its appeal and value.
By realigning the Air's pricing with originally stated targets and making these sedans more affordable, Lucid has removed a major barrier to adoption for many prospective buyers. Fast charging, long range, and luxurious craftsmanship can now be enjoyed without quite the imposing price tag.
While still occupying the premium end of the EV segment, Lucid's decisive move to cut Air pricing across the board reflects a customer-focused mindset geared towards encouraging wider adoption. As the company works towards commencing production for buyers, this newfound affordability is perfectly timed to draw excitement and engagement for the technologically advanced Lucid Air.
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